We're excited to announce that the LEGO Group is the first toy brand to feature the Sunflower lanyard to promote disability inclusion through play and creativity.

The Sunflower lanyard is featured in three different LEGO sets, but as of today, you can also create your own LEGO® Minfigure wearing the Sunflower through the Minifigure Factory experience

To celebrate we are giving you the chance to win the new Sunflower inclusive LEGO sets.

The winners

The competition has now closed and we're delighted to announce the winners:

TikTok:

  • Sarah Parkes
  • Stevie Farrell

Facebook

  • Rebecca Moore
  • Claire Willes 

Instagram

  • Sophie Page Button
  • Laura & Lewis, JustBeingLewis

What’s the prize?  

Here’s what you could win in this incredible prize draw!  A package containing the following two new LEGO sets:

  1. LEGO® Icons Tudor Corner (10350) for ages 18+, is the latest in the modular building range and centres around the Old Guarded Inn. It includes a neurodivergent female character who uses a Sunflower lanyard. The 3,266-piece set also includes a haberdashery shop, watchmakers’ studio and an apartment - where the character's lanyard is kept at the entrance, ready for her outings. 
  2. LEGO® Friends Heartlake City Airport and Airplane (42656) for ages 8+, features Ryan, a university student wearing noise-reducing headphones and a Sunflower lanyard, along with eight other characters, a dog, passenger airplane, airport, taxi, and luggage cart.

The LEGO sets in this giveaway are available globally from 1st January 2025.

How to enter the prize draw  

All you need to do is tell us who you would create your Sunflower LEGO minifigure of and why. Participation is easy—follow these steps below for your chance to win:

  1. You can create a video or an image, tell us who you’d design as your Sunflower LEGO Minifigure and why. Or if you prefer not to create a video or images, you can use these images below to accompany your entry:
       

    Ryan at the airport - LEGO set    Ryan at the airport - LEGO set

    Here are a couple of examples to get you started: 
    • Example 1: “I’d design a Minifigure of myself because I love wearing the Sunflower lanyard when I fly—it gives me the confidence to travel!”  
    • Example 2: “I’d create a Minifigure of my best friend, who has epilepsy, to support spreading awareness of the Sunflower lanyard and how it helps create moments of understanding and kindness.” 

  2. Share your entry online:  
    • Tag Hidden Disabilities Sunflower.  
    • Use these hashtags in your entry post for visibility!  
           #BuildSunflowerInclusion #BuildInclusion #LEGOplay #WearTheSunflower #SunflowerLanyard #AD #GiveAway  

Important dates 

  • Competition deadline: 14 December 2024 at 23:59 GMT
  • Winners announced: 16 December 2024

 


Terms and conditions 

  1. Our prize draws and competitions are free to enter and no purchase is necessary.

  2. The prize draw will open on 3 December 2024 at 12:00 GMT and close on 14 December 2024 at 23:59 GMT.

  3. Entrants will need access to the internet to enter the competition. If entrants are under 18, consent from a parent or guardian must be obtained prior to entry and the parent or guardian must agree to these Terms and Conditions in full, see below for full details. 
  4. Entry to the prize draw is:
    • create a video or photo explaining who you would create your Sunflower LEGO minifigure of and why. For example, “I would create a minifigure of myself because I love wearing the Sunflower, especially at the airport – because it gives me confidence to travel.“ 
      Or, “I am going to make a minifigure of my best friend because she has epilepsy, and I want to help her spread awareness of the lanyard so people know that she sometimes needs an offer of help and kindness when she has a seizure.“
    • Tag Hidden Disabilities Sunflower
    • Add the hashtags: #BuildSunflowerInclusion #BuildInclusion #LEGOplay #WearTheSunflower #SunflowerLanyard #AD #GiveAway

  5. The prize draw is open to all residents of the UK, Channel Islands and Isle of Man, except staff members of Hidden Disabilities Sunflower, of any of the prize providers and their close relatives, or anyone connected with the prize draw. Proof of age, identity and eligibility may be requested. If entrants are under 18, consent from a parent or guardian must be obtained prior to entry and the parent or guardian must agree to these Terms and Conditions in full. Winners will be required to supply a completed parental/legal guardian consent form in accordance with Hidden Disabilities Sunflower’s directions in order to claim their prize.

  6. You may enter the prize draw ONCE. Only one entry person is permitted.

  7. There are only TWO prizes available to be won on each social media channel. Each prize consists of: 
    • 1 x LEGO® Icons Tudor Corner (10350). Age: 18+ Number of elements: 3266 pieces. Price: €229.00 / £190.99 / $229.99 
    • 1 x LEGO® Friends Heartlake City Airport and Airplane (42656). Age: 8+. Number of elements: 958 pieces Price: €99.99/ £89.99 / $99.99.

  8. The winner will be selected using an independent randomised draw system on 15 December 2024 and contacted to notify them of their win. Hidden Disabilities Sunflower will attempt to contact the winner between 09:00 and 19:00 that day via direct message on the social platform they used to enter the prize draw.  If the winner does not answer after Hidden Disabilities Sunflower’s reasonable attempts to contact them within six weeks, Hidden Disabilities Sunflower will move on to contact the next randomly selected entrant.

  9. Hidden Disabilities Sunflower’s announcement as to who the winner is, is final. No correspondence relating to the prize draw will be entered into. The prize is as stated. There is no cash alternative, and the prize is not transferable.

  10. The winner agrees to participate in any reasonable post-prize draw publicity with Hidden Disabilities Sunflower, if required.

  11. Before you feature anyone else in your submission, you must have obtained their consent to photograph/video them and to submit the photo/video:
    1. Everything you submit must be your own original work and not copied from anyone else’s. By submitting your photo/video, you agree and confirm that it does not infringe on the copyright or any other rights of any third party. If you include anyone else’s material in your photo/video, you must have their permission to do so. If you don’t, you will be infringing the copyright in the material. This includes material downloaded or copied from a website.
    2. Do not include anything that is pornographic, obscene, indecent, harassing, threatening or offensive.
    3. Do not photograph/video anything confidential, covertly photograph/video anyone or infringe anyone’s right to privacy.
    4. Don’t include personal contact details (including where you work or live) or anyone else’s contact details in your photograph/ video.
    5. Your photo must not feature predominantly or solely a trademark or logo. Your photo should not feature celebrities or public figures unless you have their permission or if you are a celebrity or public figure.
    6. You must have obtained all consents and licences necessary for you to submit the photo/video and for it to be used in the competition. If any under 16s are shown in the photo you are responsible for obtaining the written consent of their parent or guardian.
    7. Participation in the photo/video is at your own risk.
    8. You may be held legally accountable for your submission if you are in breach of the items listed above.

  12. By submitting any entry to Hidden Disabilities Sunflower (including any text, photographs, graphics, video or audio), you agree to grant Hidden Disabilities Sunflower a perpetual, royalty-free, non-exclusive, sub-licensable right and worldwide license to use, reproduce, modify, adapt, publish, translate, distribute, perform, display and exercise all publicity rights concerning your entry, and/or to incorporate your entry in other works, in any media now known or later developed for the entire term of any rights that may exist in your entry, and by privacy restrictions set out in the Hidden Disabilities Sunflower’s Privacy Policy.

  13. By submitting an entry, you agree to waive any moral rights contained in your entry. Any entry you provide shall be non-confidential.

  14. By submitting an entry, you agree Hidden Disabilities Sunflower may use the material for any purpose and in any way it chooses, including, but not limited to, marketing, publicity, advertising and presentations.

  15. Hidden Disabilities Sunflower must publish that a valid award took place. To comply with this requirement, Hidden Disabilities Sunflower will publish the winner's name and their winning entry on the Hidden Disabilities Sunflower website on 15 December 2024. If you object to any or all of name being published or made available, please contact Hidden Disabilities Sunflower by emailing [email protected]. For the avoidance of doubt, Hidden Disabilities Sunflower must still provide the information and winning entry to the Advertising Standards Authority on their request.

  16. The prize is NOT subject to change. In no event shall Hidden Disabilities Sunflower or any prize provider be liable for any claim demand or damages caused to an entrant because of a description of the prize being inaccurate, incomplete, or for the prize being otherwise in any way different to the entrant’s expectations. 

  17. This prize draw is operated by Hidden Disabilities Sunflower.

  18. Hidden Disabilities Sunflower accepts no liability for any damage, loss, injury, or disappointment suffered by any entrants as a result of participating in the prize draw or being selected for a prize.
  19. The governing law is that of England and Wales.

  20. The randomised draw is provided by Hidden Disabilities Sunflower. If you have any queries regarding the service, please contact Hidden Disabilities Sunflower at the following email address: [email protected].

  21. To find out more about how Hidden Disabilities Sunflower will use your information, including your rights in relation to it, how to contact us about it and how Hidden Disabilities Sunflower use your email address or phone number if you sign up to Hidden Disabilities Sunflower newsletters, please see the Hidden Disabilities Sunflower privacy policy.