The Sunflower brand guide
The Sunflower Brand system explains how to use Sunflower brand elements in a way that stays true to our brand. This system balances consistency and flexibility, making sure our brand has a strong impact across all applications. It serves as a reference for anyone communicating on behalf of the Sunflower and is regularly updated as our brand evolves.
It has been divided into eight sections for easy reference.
Always evolving
We welcome new ideas, so for new designs targeting your market, please get in touch with our marketing department at [email protected] for advice to ensure consistent communication. This approach helps us maintain the correct and consistent representation of our brand values across all online and offline platforms, in digital and print formats.
Please only use the brand elements listed in these guidelines, and do not use any materials from third-party sources.
Intended audience
The main audiences for this centre are:
- Sunflower Business Members, Partners and Ambassadors, existing and new
- Sunflower employees and volunteers, existing and new
- 3rd party suppliers such as PR, marketing, print, web design and social media agencies
Use of the Sunflower brand assets
All use of the Sunflower's brand assets and the resources provided in this kit are reserved for Hidden Disabilities Sunflower. its Business Members and its Partners. The Sunflower brand elements include the Sunflower symbol, the Sunflower ally symbol, the Sunflower motto ("Making the invisible visible"), and any designs or representations that connect the Sunflower with other unique elements. It also includes any words or phrases that link to Hidden Disabilities Sunflower, such as "Official Members of the Sunflower.
All rights to the Sunflower symbol, Sunflower ally symbol and Sunflower icons are owned exclusively by Hidden Disabilities Sunflower and can only be used with prior written permission from Hidden Disabilities Sunflower.